Triathlon
Ironman Pro Series is latest addition to DAZN’s global free tier
Ironman has become the latest property to which DAZN has secured broadcast rights in most global markets in a two-year deal that will see coverage showcased on the broadcaster’s free, ad-supported tier.
PTO sticks with IMG for media rights sales to new-look World Tour
IMG has been handed a new remit to manage the sale of media rights to the Professional Triathletes Organisation's (PTO) rebranded T100 Triathlon World Tour until 2026
Godfrey swaps PTO for Hexagon Cup commercial role
Padel’s new Hexagon Cup event has recruited the Professional Triathletes Organisation’s chief marketing officer Tim Godfrey as strategic adviser.
Mediacorp gives free-to-air spotlight to PTO Tour’s Singapore debut
The Professional Triathletes Organisation will enjoy additional broadcast exposure in Singapore for the country’s new PTO Tour event through a deal with state-owned media group Mediacorp.
EXCLUSIVE: PTO and IMG secure raft of new broadcasters, renewals
The Professional Triathletes Organisation, working in conjunction with the IMG agency, has finalised a string of new broadcast deals and renewals ahead of the start of the 2023 PTO Tour on Saturday
Starzplay deal broadens PTO Tour’s presence in Mena
The Professional Triathletes Organisation has further expanded the reach of the PTO Tour in the Middle East and North Africa (Mena) region by agreeing a rights deal with Starzplay, the subscription video-on-demand…
L’Équipe acquires Ironman rights in France
L'Équipe, a subsidiary of the Amaury Group, has acquired the broadcast rights in France to show leading Ironman races this year.
BeIN extends non-exclusive PTO Tour deal
Pay-television broadcaster beIN Sports has extended its rights deal for the PTO Tour
SPOTV renews PTO Tour rights in Southeast Asia
Pay-television and digital platform SPOTV has renewed a deal to cover Professional Triathletes Organisation (PTO) events in several countries across Southeast Asia
PTO raises $30m in Series B funding with Warner Bros. Discovery among investors
The Professional Triathletes Organisation has today (Friday) announced the completion of a Series B funding round led by private equity firm Divergent Investments, with Warner Bros
Fox Sports grants US showcase for PTO Tour’s debut season
The Professional Triathletes Organisation has reached a programming agreement with Fox Sports to televise highlights of all PTO Tour races from its 2022 season across the USA next month.
PTO tops up US distribution with non-exclusive DAZN coverage
Subscription streaming broadcaster DAZN has been added to the list of US broadcasters for this weekend’s PTO US Open in Dallas.
DAZN secures non-exclusive global rights to Super League Triathlon
Super League Triathlon has agreed a deal with international sports streaming service DAZN for live coverage of all events until the end of 2023
ESPN, beIN and DAZN deals secured ahead of inaugural PTO Tour event
The Professional Triathletes Organisation and its appointed IMG rights agency have sealed agreements with ESPN, beIN Sports, DAZN and various other broadcasters ahead of the debut PTO Tour event this weekend…
PTO launches permanent OTT platform with Endeavor Streaming
The Professional Triathletes Organisation (PTO) has launched a permanent OTT platform together with Endeavor Streaming, the streaming subsidiary of the Endeavor sports and entertainment agency group
PTO strikes three-year deal with Warner Bros. Discovery ahead of Tour launch
The Professional Triathletes Organisation (PTO) has finalised a new rights agreement with media conglomerate Warner Bros. Discovery (WBD) ahead of the launch of the PTO Tour in Canada later this month
BBC signs three-year deal to cover World Triathlon Championship Series
UK public-service broadcaster the BBC has signed a new three-year deal with the British Triathlon Federation for UK coverage of the World Triathlon Championship Series
PTO retains SNTV’s Story10 for 2022 season
The Professional Triathletes Organisation and Story10, SNTV’s global sports video production and distribution agency, have renewed their relationship as they look to increase international exposure and a…