Women's Tennis Association (WTA)

In the latest interactive monthly data report, SportBusiness Media analyses the tennis media-rights landscape in 2019.

Internet giant Amazon confirmed on Wednesday that it has acquired Women’s Tennis Association (WTA) Tour rights in the UK and Ireland in a four-year deal starting from 2020.

Amazon secured Women’s Tennis Association (WTA) Tour rights in the UK for the 2020-23 cycle with a bid nearly 60 per cent higher than incumbent pay-television broadcaster BT Sport's current fee, SportBusiness Media understands, as the tech and ecommerce giant moves to establish a dominant position in UK tennis broadcasting.

Internet giant Amazon has acquired exclusive UK rights to the WTA tennis tour from 2020, SportBusiness Media understands, taking the property from pay-television broadcaster BT Sport

OTT streaming service DAZN has acquired exclusive rights in Brazil to tournaments organised by the Women’s Tennis Association.

OTT service DAZN has acquired exclusive rights in Spain for Women’s Tennis Association tournaments.

The Nordic Entertainment Group media company has struck an exclusive rights deal with the Women’s Tennis Association.