LIV Golf
LIV Golf opts for Caffeine as additional day one streaming option
LIV Golf has moved to try and ease the problem of accessibility for its Friday action by adding the alternative viewing option of coverage on the streaming platform Caffeine
Rahm presence helps LIV land two-year Spanish rights deal
Jon Rahm’s controversial move to LIV Golf has helped the breakaway tour secure a two-year broadcast deal in Spain with Movistar Plus+, the OTT service of the Telefónica-owned pay-television broadcaster.
ReachTV streams LIV Golf coverage in US airports
LIV Golf has announced a deal for airport television network ReachTV to stream live Friday tournament coverage of its events on a non-exclusive basis in the US
LIV Golf streaming app launched on LG smart TVs
LIV Golf has launched its streaming service on LG smart TVs through a link-up with end-to-end streaming and OTT technology provider ViewLift
PGA Tour opts for peace dividend as door opens to PIF control
The PGA Tour and LIV Golf had been in bitter conflict until yesterday's announcement. SportBusiness Media examines the key reasons for the about-turn.
LIV Golf reverts to live streaming on YouTube
LIV Golf has announced plans to live stream all of its tournaments on YouTube in international markets, including pay-per-view streaming in four countries where rights deals are already in place
CW Network’s debut LIV Golf ratings hover below 300,000 mark
LIV Golf's debut on the CW Network averaged just 289,000 viewers and earned a 0.18 household rating over Saturday and Sunday broadcasts
LIV Golf launches new global OTT service, various international TV deals signed
LIV Golf has announced the launch of a new global app and streaming site to provide live coverage of its events in territories where it does not have an exclusive rights deal, while it has struck some…
LIV Golf unveils multiyear US rights deal with CW Network
LIV Golf has officially announced a multiyear United States rights deal with the entertainment-focused CW Network, ending the Saudi-backed breakaway tour's lengthy search for a broadcaster in a key international…
LIV Golf ‘on verge of announcing’ US rights deal with CW Network
LIV Golf's search for a broadcaster in the US market appears to have finally come to an end, with the Saudi-backed breakaway tour said to be on the brink of securing an agreement with the largely entertainment-focused…
LIV Golf president: ‘We need to commercialize the product’
LIV Golf president Atul Khosla has made it clear that the primary goals of the Saudi-backed breakaway series in 2023 are to land "milestone" sponsorship and television rights deals to begin commercializing…
EXCLUSIVE: LIV Golf outlines global go-to-market strategy for first media rights cycle
LIV Golf has embarked on a global ‘roadshow’ of presentations and meetings with broadcasters as it launches its first rights cycle that will target exclusive deals worldwide.
LIV Golf ‘nearing US time-buy deal with Fox Sports’
Deal, if completed, would be highly unusual among most major sports properties
LIV Golf agrees digital media rights deal with Weibo in China
LIV Golf has agreed a content partnership in China with social media platform Weibo.
Weibo has got exclusive digital media rights for LIV's inaugural Invitational Series this year
Amazon, Apple ‘passed on’ LIV Golf media rights deal in US
Technology giants Amazon and Apple both reportedly passed on the opportunity to become the media rights partner of Saudi-backed startup LIV Golf in the United States, highlighting the difficulties the…
NBC Sports remains bullish on PGA Tour despite LIV Golf threat
NBC Sports chairman Pete Bevacqua says he remains bullish about the future of the PGA Tour despite a number of leading players continuing to join the rival Saudi-backed breakaway tour LIV Golf
ServusTV to broadcast LIV Golf in Germany, Austria
Commercial network ServusTV has acquired free-to-air rights in Germany and Austria to LIV Golf’s inaugural Invitational Series.
LIV Golf broadcast distribution topped up with additional deals
A string of additional broadcast agreements have been put in place for the first LIV Golf Invitational Series event on US soil as organisers continue to push a non-exclusive model to ensure widespread…