Asia

The Pakistan Cricket Board will receive a healthy rights fee for domestic rights to the upcoming New Zealand series in a deal with ARY, though is struggling to strike long-term agreements internationally.

Hong Kong’s government has gone back on a promise to steer clear of the country's media rights market, stepping in to acquire exclusive rights to the 2024 Olympic Games in Paris.

Setanta Sports will pay an increase for its renewal of exclusive rights to the Bundesliga across Eurasia, though as part of the deal it has acquired short-term rights in the Baltics.

Thailand has never qualified for the men’s World Cup and the NBTC reportedly now sees the tournament as being fair game for pay-television broadcasters.

The five-season deal unveiled in February between the Chinese Super League and telco China Mobile has almost doubled the media-rights income of the league.

Broadcast deals in Australia, Japan and South Korea have been secured for golf’s TGL as the high-profile indoor league prepares to make its long-awaited debut at the start of 2025.

Abema, the Japanese streaming platform, has struck a sports content partnership with Wowow, the pay-television broadcaster in the country.

Sony Pictures Networks has secured New Zealand Cricket rights in India from May 2024 to April 2031 in a move which will see Amazon depart from its experiment showing cricket in the country after 2026

PTV, the state broadcaster in Pakistan, and media group Tower Sports have acquired non-exclusive rights in the country to leading tournaments of the International Cricket Council over the next two years

Women's tennis' WTA Tour is back on screens in China for the first time in two years after streaming service Youku acquired the rights in a three-year deal.

Now TV, the pay-television arm of Hong Kong Telecom and its parent company PCCW, has acquired exclusive rights to this year’s Uefa European Championship, which will take place in Germany.

DAZN is to exclusively offer additional live feeds from the PGA Tour across 27 countries in the Middle East and North Africa and Southeast Asia, and will also distribute the Tour’s FAST (free ad-supported streaming TV) Channel.

The Vietcontent agency has acquired rights to Uefa club competitions in Vietnam from 2024-25 to 2026-27, SportBusiness understands.

Singaporean telco Singtel is considering disposing of a significant stake in its Australian business Optus to a Canadian private equity firm, but plans for a full sale have been vehemently denied by the firm.

Indian conglomerate Reliance Industries, chaired and run by business mogul Mukesh Ambani, will buy out Paramount Global’s 13-per-cent stake in media group Viacom18 for $517m (€472m).

The Korean Baseball Organisation will receive a 30-per-cent increase in domestic rights fees for its top-tier league after media group CJ ENM secured exclusive streaming rights at a strong uplift.

Media group CJ ENM has secured exclusive streaming rights to the top-tier league of the Korean Baseball Organisation from 2024 to 2026, marking the first time the property has gone behind a streaming paywall in South Korea.

The sports industry should pay more attention to football in Indonesia, given the country is the fourth most populous in the world, is projected to have a top five economy by 2050, and is wildly passionate…