South-East Asia
Bundesliga and Next Media go early with rights extension in Vietnam to 2028
Next Media, the sports marketing agency in Vietnam, has sealed an early extension of its rights to German football's Bundesliga, and is to work with the VMG Media agency to make the matches more widely…
K+ outbids rivals to net AFC rights in Vietnam from 2025-28
Pay-television broadcaster K+ secured exclusive rights to all Asian Football Confederation competitions in Vietnam from 2025 to the end of 2028 after agreeing to pay a 50-per-cent uplift.
BeIN expands Bundesliga rights with three-year APAC deal
Pay-television broadcaster beIN Sports has acquired rights to the Bundesliga in 10 territories across the Asia-Pacific region as part of a new deal with the German Football League (DFL) until 2025-26
Fiba readies ‘most successful’ commercial World Cup as it completes road to recovery
The commercial success of the upcoming Fiba Basketball World Cup in south-east Asia will ensure the sport’s governing body breaks even for the four-year cycle despite the devastating impact of the global p…
SCTV pays uplift for its LaLiga rights in Vietnam, though fee down on original DAZN deal
Pay-television broadcaster SCTV secured exclusive rights in Vietnam to Spain’s LaLiga for five seasons after outbidding its rivals.
Vietnam’s SCTV makes LaLiga rights exclusive with five-year deal
Pay-television operator SCTV has acquired exclusive rights in Vietnam to Spain’s LaLiga for five seasons, up to and including 2027-28.
BeIN renews Rugby World Cup rights in Southeast Asia
Pay-television broadcaster beIN Sports has acquired exclusive rights in several Southeast Asian countries to this year’s Rugby World Cup, which will take place in France from September 8 to October 28.
Thai FA seeks to avoid League 1 breakaway with offer of joint control
The Football Association of Thailand (FAT) has presented clubs in League 1 with a joint model to run the top-tier division but there are no plans for a full breakaway at this stage
W-Sport goes live in Malaysia through Astro
Women’s sports television channel W-Sport has secured exposure in Malaysia through a deal with pay-television broadcaster Astro.
Thai League 1 breakaway hopes dented as FA president vows to quit
Thai League 1 clubs' hopes of breaking away from the Football Association of Thailand (FAT) to create their own commercial entity have been dealt a blow after the governing body's president, who was supportive…
Thai FA president won’t stand in way of League 1 commercial breakaway
Somyot Poompunmuang, president of the Football Association of Thailand (FAT), has said he is open, in principle, to the idea of Thai League 1 clubs breaking away from the national governing body to establish…
Thai clubs eye breakaway from FA after disastrous rights tender
Clubs in the Thai League 1 are giving serious consideration to breaking away from the Football Association of Thailand (FAT) and managing their own commercial rights following a tepid response to the latest…
IEG platforms to broadcast MXGP in Indonesia
Infront Moto Racing, which manages the exclusive broadcast, marketing and promotional rights to the FIM Motocross World Championship (MXGP), has signed a three-year broadcast rights deal with Indonesia…
Canal Plus targets Asian streaming market with $300m Viu investment
Pay-television broadcaster Canal Plus has strengthened its presence in the Southeast Asia market by becoming a minority shareholder in Viu, an OTT streaming service owned by Hong Kong-based telco PCCW
UFC extends Mola deal in Indonesia, unveils China fitness initiative
The Ultimate Fighting Championship has extended its exclusive media rights deal in Indonesia with streaming platform Mola as part of a new “multi-year” agreement.
DAZN adds more Muay Thai, turns to Bild for PFL exposure
DAZN has further added to its combat sports portfolio by signing a deal with Muay Thai organisation Rajadamnern World Series (RWS)
Infront displaces Dentsu as IOC rights gatekeeper in 22 Asian markets
The Infront agency has acquired exclusive Olympics broadcast rights in 22 countries across Central and South Asia in a four-Games deal running from 2026 to 2032 as it replaces rival Dentsu as the rights-holder
Genius Sports signs betting rights deal with Vietnam Pro Basketball League
Data, technology and broadcast services group Genius Sports has signed a long-term deal with the Vietnam Pro Basketball League (VBA) covering official data tools, live betting streaming distribution and…