Baseball
Zoom signs ‘first-of-its-kind’ MLB sponsorship
Major League Baseball has entered into a wide-ranging sponsorship agreement with Zoom that affords the communications platform exposure during in-game replay reviews, television broadcasts and at the league…
Orioles, Nationals TV rights battle reaches NY Supreme Court
The years-long battle between Major League Baseball clubs the Baltimore Orioles and Washington Nationals over television rights fees paid by regional sports network Mid-Atlantic Sports Network (MASN) is…
MLB ‘plans to stream games for free’ as Diamond Sports contingency
Major League Baseball is reported to be planning to stream games for free for around six teams due to the increasing likelihood of the bankruptcy of Diamond Sports Group, which owns the Bally Sports stations…
BT Sport to show World Baseball Classic
UK pay-TV broadcaster BT Sport is to show live coverage of the World Baseball Classic
TUDN claims Spanish-language audio rights to World Baseball Classic
Spanish-language broadcaster TUDN Audio Network has reached an agreement to cover the upcoming World Baseball Classic
FanDuel to stream MLB games as part of new deal with league
Major League Baseball has named FanDuel a co-exclusive official sports betting partner in North America in a multi-year deal that will include FanDuel's app and OTT platform FanDuel+ airing MLB
MLB adds execs to local media group amid RSN worries for 17 teams
Major League Baseball has added three executives to its new local media department amid financial struggles for 17 teams' regional sports networks (RSN) at Bally Sports and AT&T SportsNet
DirecTV sponsors USA Baseball for World Baseball Classic
DirecTV will sponsor USA Baseball's team at the upcoming 2023 World Baseball Classic (WBC) in a deal that includes a jersey patch on the left sleeve of the Americans' uniforms
YouTube TV drops MLB Network after contract dispute
Major League Baseball's MLB Network will no longer be available for YouTube TV subscribers after the two parties failed to reach an agreement on a contract renewal
Mets to air Super Bowl LVII commercial in New York area
Major League Baseball's New York Mets have unveiled plans to air a Super Bowl LVII commercial on New York area-network Fox 5 New York on February 12.
Amazon and J Sports acquire rights in Japan for World Baseball Classic
Amazon Prime Video and J Sports have acquired media rights in Japan for the upcoming World Baseball Classic national team competition
MLB appoints veteran RSN executive Chambers to oversee local media rights
Major League Baseball has appointed veteran sports media executive Billy Chambers to the newly- created position of executive vice president of local media as the league looks to navigate the regional…
Disney pays MLB $900m for remaining stake in BAMTech
ESPN parent completes series of transactions for streaming technology entity
World Series ratings slip to new low for non-neutral site
Heavy slate of college football airing opposite Astros' clincher blunts final audience
Sportradar and Baseball Australia agree OTT streaming and betting rights deal
Sportradar, the sports data and digital content company, has agreed a wide-ranging deal with Baseball Australia through which it will launch an OTT streaming platform and distribute betting data and video…
World Series rainout creates new schedule conflicts with NFL
MLB games to now air head-to-head against 'TNF,' potentially 'SNF'
Fox Sports to air all World Baseball Classic games in US
Fox Sports announced an exclusive, multiplatform deal to air all 47 games of the 2023 World Baseball Classic on United States airwaves Fox, FS1, FS2, Fox Deportes, and Tubi in English and Spanish
MLB draws best Division Series domestic audience since 2017
Viewership boost meaningfully contrasts from declines seen during regular season